Digital Marketing
Marketing has grown from traditional to modern in a snap of time. As soon as it was realised that a particular advertisement can be promoted on multiple platforms with lesser efforts, the concept of Digital Marketing was born. Digital Marketing is the most effective way to promote your products and services – talk to our experts to find out the most efficient way for your business to advertise online.
Google Shopping
With Google Shopping, your goods are available as part of Google searches, opening up the possibilities for new leads and sales. Feature your products in the Ad areas of Google’s search results directly, on PCs and mobile devices.
- Use Google Shopping to promote your items directly in Google search results.
- eBusiness Guru will help you to put the right information about your products on Google Shopping to promote them.
Youtube Marketing
Advertising on YouTube is a great way to open up a new market. With millions of people watching videos on YouTube every month, it presents many valuable opportunities for promoting your products.
- Over a billion hours of video are watched on YouTube every day
- 1.5 billion active users access YouTube monthly
Google AdWords
Google AdWords allows your business to target new customers online. As a trained Google AdWords partner, eBusiness Guru will help you get the most from using AdWords. Your company’s message is targeted to show ‘above the fold’ for specific groups of customers.
eBusiness Guru can use AdWords to help you reach new customers by being one of the first results they see on Google. The website showing as number 1 on Google search typically has 89.9% of that market, which is why it's so important to use AdWords effectively.
SEO Services
When selling online, it’s important to remember that you’re one of many people trying to get your customer’s attention. eBusiness Guru can help with Search Engine Optimisation services, to help your website stand out when your customers search for your products.
eBusiness Guru has many years of experience helping customers to get the best from Google Search, or alternative search engines such as Bing.
Being at the top of the Google search results, or as close as possible, is lucrative. The Number 1 result for a search term normally gets 89.9% of the click throughs.
Eagle SMS Marketing
Building a relationship with your customer encourages repeat custom and recommendations. This increases not just your customer base, but also average revenue per customer. With Eagle SMS marketing, you can not only notify your customer quickly when their order is dispatched, you can reach out to them to promote your products directly.
With help from eBusiness Guru, use affiliate marketing to open new sales arenas.
- 15% of households have no fixed landline, but most people have at least one mobile device. Quick and easy to read, SMS is a great way to improve your customer satisfaction by keeping them informed – leading to those great reviews and repeat custom.
Social Media Marketing
Social Media isn’t just for keeping up with family and friends anymore; it also gives businesses access to billions of potential leads in a variety of situations and locations.
eBusiness Guru’s specialists can help you to use Social Media sites to reach existing customers, and to establish relationships with lost customers and new prospects.
- In 2013 there were 3.2 billion Social Media accounts. This is expected to rise past 4.8 billion accounts by 2017
Email Marketing
Alongside more recent communication methods such as social media, email is still a valuable and cost-effective promotional tool. With a wide range of free and paid providers, most potential leads carry their email with them at all times, whether on a mobile phone, smart phone, laptop or tablet.
Working with eBusiness Guru’s specialist team, you can reach out to current customers, lost leads or brand new prospects and increase your ROI.
- 4.1 billion email accounts exist, predicted to rise to 5.2 billion by 2018 – A 26% growth!
Blog Marketing
Blog articles, or Content Marketing is a great way to promote your business. Using trusted blogs as a venue to provide information on new products and services can bring in customers that wouldn’t normally see them.
eBusiness Guru’s specialists can help you to use content in promoting and enhancing your offering, generating new enquiries and sales.
- 81% of businesses have reported that their blog is “useful” or “critical” in lead generation
Video Marketing
Did you know the average UK YouTube user watches 22 hours of video per month? A clear, well produced video is a great way to get across your message and promote your product(s).
eBusiness Guru will work with you to use the right promotional methods for your needs.
- Did you know that on opening your site, 80% of visitors will watch a video, only 20% will read content?
- Video content can increase conversion rates by as much as 30%.
Micro Site Tactic
When advertising, a common method to capitalise on and monitor the impact of your ad is to direct visitors clicking on the link to a dedicated page forming a part of your website, but separate. Your separate page’s visitors can be tracked, and visitors will see a specifically targeted site with call to action for the ad’s message, increasing the chances of converting.
eBusiness Guru has experienced Developers and Designers on staff that can produce an optimum experience for your customers.
Affiliate Marketing
When advertising to attract new customers, the important thing is trust. If customers feel you are trustworthy, they are more likely to do business with you. Affiliate marketing promotes your services and products via a dedicated company. You compensate the Affiliate for advertising you, and they in turn provide assurance to the customer that you can be trusted by them.
With help from eBusiness Guru, use affiliate marketing to open new sales arenas.
- Partner with relevant companies to offer services to their customers – Why target a group of people unlikely to buy?